location:
Citi-rent
Moscow
year:
2021
Indoor wayfinding system, graphics development
Object type:
Self-storage
Citirent is a modern self-storage warehouse in the center of Moscow. The space's modern design and unique colours give the space a recognisable identity and set it apart from the competition.
We had a task to clarify and provide a clear coordinate system for visually identical storage boxes. We introduced lettered row designations, within which we numbered each box.
To give the space identity and create visual accents on empty doors and walls, we suggested applying company graphics made of film or paint. Due to the relief of the finish, the graphics acquired their individual character.
For the reception area we provided large endpoint markers, which immediately help with orientation in space.
In the entrance area and at the entrance to the floor we placed large maps with the location of the boxes.